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Interview Questions For Seo & Adwords

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My-Seo-Freelance Services Interview Questions For Seo & Adwords

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 “SEO mainly stands for “Search Engine Optimization” and it refers to technique which helps to improve the position of your website in organic search results and making your website more people to visible who are looking for your service, brand or product via search engines.

1.  __ is the most effective way to control the number of times a unique user sees your ad over a given time period



2.  How can an advertiser calculate the view-through rate (VTR) of an AdWords for video campaign?



3.  True or False: With TrueView in-stream ads, the advertiser pays when a user clicks the video.



4.  What’s the difference between cost-per-click (CPC) bidding and cost-per-view (CPV) bidding?



5.  __ are optional, clickable thumbnail Images that appear next to TrueVlew lnStream ads on YouTube.



6.  True or False: AdWords for video ads can use private videos.



7.  Which devices can the advertiser target with a mobile video masthead?.



8.  Why is average view frequency important to measure?



9.  For an advertiser focused on branding, what are the key success metrics?



10.  An advertiser who sells Java coffee beans has added the keyword ‘Java’ to an ad group. After two weeks, the advertiser runs a Placement Performance Report and notices that the ad is showing up on websites related to JavaScript programming. What should the advertiser do in order to avoid appearing on these irrelevant sites and other sites related to JavaScript programming?



11.  What are Sitelinks?



12.  A user conducts a search on the term “laptop computers” and click on ad. Which landing page would be the most relevant to that user?



13.  Anna is an advertiser that wants to increase the reach and visibility of her ads. Which bidding strategy is best for Anna?



14.  Which is the best type of campaign for advertisers to target a set of specific sites they’ve chosen?



15.  What is SEO?



16.  Did you know what are the types of SEO?



17.  What is On-Page Optimization?



18.  What tools do you use for doing seo?



19.  What is Keyword & Keyword Phrase?



20.  What is 301 redirect?



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